Leather Knife Rolls - New and Improved.
It has been a long time coming. I have been making leather knife rolls now for about 8 years, since 2010. Although there have been changes here and there, nothing dramatic has happened. And really, it still hasn't! But if you have followed me for the last 8 years, you may have noticed that my knife rolls were lined with cotton canvas. This is something that I saw as a necessity originally, and have literally made thousands in that style. At a certain point, I really looked hard at the wear points of these things, as in, what was most likely to fail in the long run? Well, it certainly isn't the leather. The hardware is solid brass, and although I have replaced a couple pieces of hardware on really old bags, it truly was from hard wear. I had someone who sent their bag back because the D ring that attached to the shoulder strap had developed a divot where they met, and on one side wore all the way through! I couldn't believe it until I saw it honestly. I believe maybe he wore it while riding his bike to work or something where there was an unusual amount of vibration and weighted contact. Anyways, I have now gotten way off topic!
The new JAW Leather Goods Knife Roll is everything that has always made it great, without the weak points. Basically, I want these bags to last forever. I have received many great emails and pictures over the years of chefs who have been using the bags for over 5 years and they look AMAZING, sometimes it takes 5 years just to really get one broken in how you like it.
Back in 2010 when I started making these knife bags, as far as I knew I was the only one on the internet selling something like this, and I had a great reaction from chefs all over the world. Since then, of course, there are now dozens of people who have copied the design, sometimes almost exactly and started their own businesses. Due to internet marketing and sales being a very strong point of some of these people, many businesses have since surpassed me in size and success. In fact, I am slowly moving away from knife rolls. I will continue to offer these 2 styles for the foreseeable future, but they are now a small part of my leather business. For many years, they were practically all I sold! So it feels weird now that I no longer have that connections with chefs that I used to have. I worked in the restaurant industry in the front of house for many years before I began working with leather, so the idea of working within that same realm, with chefs, was a comfortable place for me to be. As I move on, I am growing up a little, and I am sure that there are things I could have done to continue to dominate the knife roll market. My focus is now moving outward to new and other things, but I will not forget where I began!
So, thank you everyone who has been rocking a JAW Leather Knife Roll, and i encourage you to pick one up if you aren't. It doesn't get any better.